Services Marketing (6th Edition)
by Valerie Zeithaml, Mary Jo Bitner, Dwayne Gremler
Category: Book
Binding: Hardcover
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Rating: 4.0
Total Reviews: 36
Results Services Marketing (6th Edition)
Services marketing Wikipedia ~ Services marketing is a specialised branch of marketing Services marketing emerged as a separate field of study in the early 1980s following the recognition that the unique characteristics of services required different strategies compared with the marketing of physical goods Services marketing typically refers to both business to consumer B2C and businesstobusiness B2B services and
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China Marketing Software Services Sinorbis ~ Sinorbis is an international group that offers marketing software and services for businesses looking to tap into the Chinese Market
The Case Manager’s Handbook 6th Edition Mullahy ~ Description This is case management’s authoritative reference book and textbook Written by renowned author Catherine M Mullahy RN BS CRRN CCM and now in its sixth edition it is an indispensable guide for case managers case management department heads and other healthcare professionals
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